SPECIALTIES
  • Professional Services & Non-Profit Organizations
    Breakthrough strategic planning is at the core of our professional service business. We are most valuable to organizations that have not defined themselves or their services clearly for the new marketplace...or who have reached an institutional crossroads because of changing market conditions or stagnant business processes.
  • Technology
    For technology and software development companies, Hensley Associates offers business communication services, product launch capabilities and brand management skills honed through work with NASA/Jet Propulsion Laboratory startups and international online organizations operating with both click and mortar.
  • Mature and Senior Markets
    For organizations selling to mature consumers or into senior markets, we offer 25+ years of specialized senior communication experience in product planning, sales training and support services, and cross-generational program development.
  • Food Processing and Light Manufacturing
    With one foot in the past and another planted firmly on the information super highway, the food processing industry has become a specialty communications arena for manufacturers and vendors. Hensley Associates helps companies adapt their traditional business cultures to modern operational pressures and create a more productive work environment through thoughtful communication planning and extremely efficient execution.
PROFESSIONAL SERVICES

Business and Product Development & Market Planning–
  • Strategic business and communication planning
  • Brand development and management strategies
  • Product/service design workshops
  • Knowledge management and content development
  • Business and sales process evaluation & development
  • Integrated internal and external communication programs
  • Editorial board and trade media relationship management
SALES SUPPORT
  • Collateral materials
  • Customized personal selling initiatives
  • Promotional programs
  • Business communication and product planning workshops
  • Business and technical writing
  • Technical selling and presentation support
  • Outbound Web and online sales communication programs
  • Leads generation programs
  • Customized sales training